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Recent Blog Post


Elevating Sales to the Management Table: A Strategic Imperative for Israeli Startups
Originally posted on Linked in March 2024, we dive into the importance of Sales having their own representative at the management table.

Nissim Ohayon
Mar 6, 20242 min read


Salesforce.com vs. HubSpot - Have you tried them both? Verdict?
Originally posted on LinkedIn, this article focuses on two of the most common CRMs. Your thoughts?

Nissim Ohayon
Jun 8, 20202 min read


Sharing is Caring. No, really!
With all the hype about selling via social networks, it seems that much of the methodology is highly contrived, but it shouldn't be.

Nissim Ohayon
Jun 1, 20203 min read


The SDR is a Specialized Role in the Sales Funnel, NOT a Junior Sales Executive
Continuing in the anatomy of the various parts of the Tech Startup sales team, here we focus on the role of SDRs.

Nissim Ohayon
May 20, 20204 min read


The Importance of Presales Professionals (aka Pre-Sales Engineers)
Originally posted on LinkedIn, another article focusing on a critical player in the sales team for tech startups.

Nissim Ohayon
May 18, 20203 min read


Behind every great sales organisation is a Master of Sales Operations.
Originally posted on LinkedIn, this is a review of the role of Sales Operations in tech startups.

Nissim Ohayon
May 14, 20203 min read
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