Forget product-market fit, the real edge for startups in 2026 is GTM-AI fit. Discover how AI-powered sales engines are replacing traditional funnels, accelerating growth, and reshaping go-to-market strategies. Learn the 5 pillars to future-proof your startup and how MarketFit Sales Partners helps you build and scale GTM systems that close deals faster, smarter, and at scale.

Hiring your first Head of Sales can make or break your startup. Bring them in too early and they’ll drown in ambiguity. Wait too long and founder-led sales stalls. The smarter path: build the groundwork with SDRs, AEs, and a fractional CRO who tests and documents your GTM. That way, your Head of Sales inherits real data and a team to lead — not chaos.

The $80M Wix–Base44 acquisition proves that speed, clarity, and go-to-market execution drive legendary exits. Learn how a solo founder built in public, scaled to 250K users, secured partnerships, and reached profitability in just six months—and discover practical GTM strategies you can apply to grow and scale your startup.

Discover how Israel’s Startup Nation legacy shines through the recent $25B CyberArk and $80M Base44 exits. This blog unpacks the GTM strategies behind these wins and how MarketFit Sales Partners helps founders scale sales and build repeatable go-to-market engines

Hiring your first Account Manager is a key milestone for a growing startup. The right timing and role design can impact client retention, expansion, and referrals. Should you bring in a leader to build your Client Success playbook or have your founding team shape the role first? From balancing onboarding vs. commercial focus to deciding if you need industry expertise, here are the top 5 criteria to guide your first AM hire.

Hiring your first Account Executive is a critical milestone for any startup. Learn what traits make an AE successful, how founders should prepare a framework and support system, why proximity and distraction-free workspace matter, and the common red flags that signal you’re not ready. Ensure your first AE hits the ground running and accelerates your sales GTM.

AI is transforming sales faster than most teams can scale. While others add headcount, top performers are automating pipelines, closing faster, and future-proofing GTM. If AI isn’t part of your sales strategy, you’re already behind. Here’s what the top 1% are doing—and how you can catch up

Investor confidence in Israeli startups is rebounding, with funding on the rise despite ongoing challenges. This post explores why now is the time for early-stage founders to get GTM-ready, build a repeatable sales engine, and attract capital. Learn how to bulletproof your go-to-market strategy and generate leads to hit the ground running.

Burnout is a silent growth killer for startup founders stuck in founder-led sales. Discover how to transition from relentless selling to scalable GTM systems—protecting your mental health while empowering your business to grow. Learn how MarketFit helps Israeli startups systemize sales, delegate effectively, and reclaim focus.

When we scaled Octopai from 3 customers to acquisition by Cloudera, the game-changer wasn’t more leads—it was refining our Ideal Customer Profile. By analyzing our data, we saw that most of our wins came from just three verticals. We pivoted fast, doubled down on what worked, and aligned our entire GTM motion. In this post, I break down how founders can do the same—and why “spray and pray” is no longer an option

VCs are funding bold bets again. Learn how sharp GTM strategy turns market risk into your biggest fundraising advantage

Boost your website’s lead conversion rate overnight with these 3 simple tweaks. No redesign needed—just quick, high-impact fixes!

99% of founders fail to scale—learn the CEO mindset, systems, and strategies to be the 1% that succeeds. #StartupGrowth #Leadership

Founders often believe they can build a scalable sales strategy, but without experience, they risk sabotaging their own startup’s growth

ID 344571927 © Yulia Sherstiuk | Dreamstime.com Achieving the milestone of $1 million in annual recurring revenue (ARR) is a...

SaaS pricing evolves as businesses grow—optimize strategies to attract early adopters, scale revenue, and maximize customer retention.

Discover how Israeli SaaS startups can scale with hybrid sales models combining inside sales & PLG. Unlock growth potential today!

Founder-led sales can be tricky for technical teams. Focus less on features, more on solving customer challenges. #SalesTips #Startups

Struggling with sales? Discover how Marketfit, your Fractional CRO as a Service, helps founders build scalable systems and empower teams!

10 growth hacking strategies to scale your startup fast! Actionable tips, real examples & proven hacks to drive growth on a budget.