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Recent Blog Post


Verbal Diarrhea Is Killing Your Startup Pitch: Why Laser Focus Wins
Startup founders often sabotage their pitch by saying too much, too fast. Investors and customers don’t want a feature dump—they want clarity. This blog explores how “verbal diarrhea” kills traction and why laser focus on one use case can transform your pitch. Featuring insights from Chris Voss, Steve Jobs, and startup veterans, it's a must-read for any founder ready to sharpen their message.

David Bitton
Jun 66 min read


The Bounce Is Coming: Why Israeli Startups Must Be GTM-Ready Now
Investor confidence in Israeli startups is rebounding, with funding on the rise despite ongoing challenges. This post explores why now is the time for early-stage founders to get GTM-ready, build a repeatable sales engine, and attract capital. Learn how to bulletproof your go-to-market strategy and generate leads to hit the ground running.
Nissim Ohayon
Jun 55 min read


VCs Are Funding Market Risk Again — Are You Ready to Ride the New Wave?
VCs are funding bold bets again. Learn how sharp GTM strategy turns market risk into your biggest fundraising advantage

David Bitton
Mar 316 min read


The Hidden Formula to Winning Over Investors: Investor Relations for Startup CEOs
Master investor relations with this ultimate guide for startup CEOs. Learn to build trust, pitch effectively, & secure long-term funding.

David Bitton
Jan 215 min read


The Funding Formula: The Master Investor List for Israeli Startup Funding
Unlock the secrets to startup funding with insider tips, the Master Investor List, and proven strategies for Israeli founders!

David Bitton
Jan 194 min read


Launching Sales and Marketing for Early-Stage Israeli Startups: Why You Need to Start Now
Why Israeli startups must launch sales & marketing early. Learn steps & success stories like Playtika to build scalable growth engines!

David Bitton
Nov 21, 20245 min read


From Burn to Earn: A Startup Guide to Transitioning from Growth-Driven to Revenue-Driven Models
Israeli startups: Shift from growth to revenue focus. Discover practical steps to build resilience and thrive. MarketFit can help

David Bitton
Nov 5, 20245 min read


Startup Sales, Scaling with Limited Resources: Prioritizing Sales Initiatives in Your Startup
Scaling a startup is one of the most exciting yet challenging aspects of entrepreneurship. With limited resources and high expectations,...

David Bitton
Aug 14, 20247 min read


The Importance of Communicating Your Revenue Model to Investors for Pre-Seed Startups
Welcome to the colorful world of startups, where dreams are big, failure is a constant companion, and the word "revenue model" can make...

Nissim Ohayon
Jun 24, 20242 min read


Navigating Choppy Waters: Strategies for SaaS Sales in Turbulent Times
In these challenging financial times, when budgets are constrained and potential customers are delaying purchasing decisions, SaaS sales org

David Bitton
Jun 4, 20243 min read


Elevating Sales to the Management Table: A Strategic Imperative for Israeli Startups
Originally posted on Linked in March 2024, we dive into the importance of Sales having their own representative at the management table.

Nissim Ohayon
Mar 6, 20242 min read
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